Lara Tabatznik: Philanthropy Is More Art Than Science

Lara Tabatznik: Philanthropy Is More Art Than Science

The Bertha Foundation’s CEO and founder seeks to inject a social consciousness into tomorrow’s business leaders.

We’ve come a long way and there’s a lot of change in the world, but there are so many people that are completely excluded from society.

What do teachers in the poorest of Kenya’s rural schools wish for? Not iPads for their students or colored chalk for their blackboards. No, these educators, who work for pennies a day in dirt floor, mud huts, simply want “…to have desks in the classroom, to have books to teach their kids,” says Lara Tabatznik, founder and CEO of The Bertha Foundation (TBF). Started in 2010, the organization hopes to instill a social consciousness into the business leaders of the future. Just this month, TBF announced a partnership with the University of Capetown to create the Bertha Centre for Social Innovation and Entrepreneurship. “To create real change, you have to sometimes jump and make mistakes and see what happens,” says Tabatznik. “If you find someone that believes in something and they’re passionate enough to do something about it, that’s when you start to create change.”

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