We all know sex sells - bikini car washes for cancer, vegan strip clubs, and of course PETA loves throwing around a little (human) flesh for a good cause. Now peak oil is getting some sultry attention from Oily Cassandra, who is pretty confident that her oil-conservation-inspired strip tease will get you worked up and ready to take action:

So does the video get Cassandra’s peak oil message across? Not exactly, says one male viewer on the Peak Oil Premonitions blog:

As a man, I found that my brain was unable to multi-task. So it quickly switched into watching the soft porn on the right and ignoring the verbal message.

Also because I happen to be a “visual” thinker rather than an auditory-centric one, the visual on the right over-whelmed my neo-cortex and prevented it from entering into a critical visual thinking mode.

As an additional poster noted below, the gals don’t have too much trouble honing in on both messages. Perhaps the guys need to watch it twice – once for each side of the brain?

and read the original coverage from Treehugger, which also includes additional suggestions for reducing oil consumption including car sharing, community gardens, and DIY hydroponics.