I love movie trailers! Nothing gets me more pumped about the world of cinema than a great trailer. Lucky for me and other trailer watching fans apple.com finally has the trailer up for one of my favorite films from the New York Film Festival Hou Hsiao Hsien’s The Flight of the Red Balloon.

A simple yet inspiring story about the power of imagination, the importance of friends and family and the magic of art, the film takes you on a journey you won’t soon forget. So please please please watch the trailer below and to learn how artists are helping children everyday.