Earth to Perrier, it’s 2012 calling. The record-setting heatwaves, droughts, fires, and storms are only going to get worse. No one knows exactly what will happen, but people generally agree that there will be disruptions to our supplies of food and water, not to mention changes to our habitats. There will be other consequences we haven’t predicted. Climate change isn’t a marketing gimmick, and shouldn’t be used as way to sell more stuff.
Because global warming is caused by general overconsumption, most advertising makes climate change worse, if indirectly.
Read the rest of this article about climate change advertising over at UTNE.